Hemp Based Burger Announced by New Zealand Startup

Originally posted on Ganjapreneur.com – view the full article
By TG Branfalt

New Zealand Company plans to launch a hemp-based burger.

Sustainable Foods, a New Zealand-based company, is planning to launch a hemp-based burger through its Craft Meat Co. brand next year, Food Navigator-Asia reports. The Craft Meat brand already offers plant-based mince, burgers, sausages, and ready-to-eat meals which company Co-founder Kyran Rei said already include some hemp for nutritional value, but the new product will use hemp for its base.

Rei said the total consumable protein of the hemp-based product is “higher than even that of animal-based protein sources” due to the naturally occurring high levels of protein in hemp.

The company is partnering with New Zealand medical cannabis producer Greenfern Industries as their exclusive hemp grower, so the products will be made with “100 percent locally grown hemp,” Rei said.

Hemp seeds were legalized as food in New Zealand in 2018 and in Australia in 2017. Rei said the company has received inquiries about the hemp-based burger from Thailand and Singapore. He said he expected the product to be in a price range “affordable” to the average consumer.

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